Earth Fare opened it’s 36th store this morning in Morrisville at Park West Village shopping center. Yesterday, Elise and I took a behind the scenes tour to get a look at the new store layout. Currently the only other store in the Triangle area is in Brier Creek and features an older design.
The new store is bright and well laid out. For being smaller in square footage, it felt large and spacious inside.
If you are unfamiliar with Earth Fare, the best description is that it is a speciality grocery store. Many products in the store you will recognize and possibly purchase now at other retailers. Some products and brands may be completely new to you. Simply, Earth Fare only allows foods & products that align with its food philosophy meaning that items in the store contain no high-fructose corn syrup; no artificial fats or artificial trans fats; no artificial colors; no artificial flavors; no artificial preservatives; no artificial sweeteners; no antibiotics or synthetic growth hormones in our fresh meat or dairy; and no bleached or bromated flour.
Something I particularly liked was the large selection of bulk items where you can select the amount you want to buy. This includes nuts, candies and even herbs. Also freshly ground peanut or almond butter. Not sure you’ll like the bulk item? You can taste test. Yes, you can take a free sample. If you follow me on Instagram, you might have seen the photo I shared yesterday of the fresh organic peanut butter. It was amazing. I’m definitely purchasing some during my next visit.
Another plus for those looking to save the environment a little – you can use the provided plastic bags for containers for bulk items, but you can also bring your own containers. Just have your container weighed prior to filling so the container weight can be subtracted from your purchase.
The store also features a small restaurant offering sandwiches, wraps, pizza and smoothies. Kids eat daily for $3 with their choice of entree plus grapes & carrots.
Before you shop, be sure to sign up for the Tomato Bank – Earth Fare’s rewards program. No card required. Just use your phone number each time you shop as your identifier. Earn 100 points for signing up. Then continue to earn points by bringing your own bag, purchasing select labeled items, and for each visit. Cash out the points whenever you like. Every 100 points equals $1 off.
Along with the tour, the folks at Earth Fare kindly offered a $50 gift card to one of my readers. The gift card is good at any Earth Fare location, but, if you are in the Triangle area, I highly encourage you to visit the new Cary – Morrisville store at 951 Morrisville Parkway. Use the Rafflecopter form below to enter. Giveaway ends 3/29/2015
You can also follow along with Earth Fare online:
Disclosure: I received a $50 gift card for compensation for my time as well as one $50 gift card to giveaway. However, all opinions expressed are are strictly my own.